Appliances Online
Appliances Online is a major online retailer based in Sydney, Australia. The company focuses on white goods and home appliances, and has served more than 1.25 million customers across the country.
Established in 2005 by John Winning, the company was created to be a specialist online retailer of appliances and white goods as a competitor to other electrical and white goods retailers. They now employ over 150 people across Australia, and have set up shipping services around Sydney, Melbourne, Brisbane, Gold Coast, Perth, and Hunter regions. Appliances Online is Australia's largest online appliance retailer, and has over 8,000 unique products from the world's best and biggest brands, such as Delonghi, Miele, Sony, LG, and Dyson.
Mission
The mission at Appliances Online is simple-giving customers the world's best shopping experience day in, day out. By offering free next day delivery, free installation, and free removal, you can get the best service possible especially when you urgently need to replace an appliance. The customer service at Appliances Online is also top-class, with knowledgeable staff that will answer all your questions 24 hours a day, whether this be via phone, online chat, or email. The delivery team reaches 95% of all Australians from local warehouses in every state, so you can rest assured you can get the product you need-for most metro areas, by the next day.
Customer Experience
Appliances Online wants every customer's experience to be unique-after having served 1.7 million Aussies, they know what they're doing. Every experience is tailored around the customer, making sure that they can provide in-depth information about products, the right advice about your needs, and support whenever you are seeking it. Currently, 85% of customers refer Appliances Online to their friends and family, so they understand that the customer's experience is first and foremost.
Guided Purchases
With a series of buying guides available on Appliances Online, you can get all the information required to make an informed decision about your purchase. You won't even have to speak with a sales representative if you choose not to. You'll see that all of their guides are updated frequently, and you can find guides in all categories including fridges and freezers, kitchen, laundry, and more. Appliances Online stocks brands in all different price ranges so you'll find something within your budget. They also stock worldwide brands including Fujitsu, Tefal, Samsung, and Panasonic, among dozens of others.
Product reviews for each appliance available on Appliances Online are also a great help for those who are looking for an appliance that matches their needs. Every time a customer makes a purchase, they can provide feedback on their appliances and the service they received, which is then placed online to help future customers with their research.
Currently, 85% of Appliances Online customers rate their service 9 or 10 out of 10, and their NPS score (an industry measurement tool that measures how likely you are to recommend to others) is in the 80s, while the industry average is 12.